Jan. 11, 2022

Raising a Series D. By Sid Viswanathan, Co-Founder at Truepill.

Raising a Series D. By Sid Viswanathan, Co-Founder at Truepill.

Sid Viswanathan Co-Founder & President at Truepill talks about raising a Series D and how it is different from earlier rounds. We've also touched onto the story of how prior to Truepill, Sid founded CardMunch, a business-card scanning app that was acquired by LinkedIn soon after its founding.

Sid's LinkedIn: https://www.linkedin.com/in/sidviswanathan

Truepill's site: www.truepill.com

And of course, link to our course on fundraising at 70% discount (only until the 15th of January): https://bit.ly/StartupFundingCourse

Questions covered in this episode:

- you've spent 4 years at linkedin, when was the moment when did you decide to start the second company and how did you bump into the idea?
- how did you meet your co-founder?
- you recently raised a round D of 142 million dollars, how did you get there?
- at round D, what's the major problem for a company?
- looking back at your post-YC seed round, what do you think was your major mistake while raising it?
- how much of Truepill's success is due to the fact that it got into YC a year after it was started?
- you've recently expanded into diagnostics, did you raise any money to fund the expansion specifically?

Transcript
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They're releasing to fundraising
video a podcast about

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fundraising for early-stage
startups, the major rule that we

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follow here is no bullshit on
this podcast.

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No music to relax.
You know, advertisements of our

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sponsors.
We only talk about fundraising

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here and nothing else.
So let's jump into the episode.

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And today's a guest speaker, we
have Sid, we sinatun co-founder

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and president at true pill,
which recently closed their

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series D round of 142 million
dollars.

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And this episode will mostly
talk about this round, how they

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got around Z?
Why they keep on raising instead

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of going public and so on and so
forth.

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So Citta, let's kick it off by
you, giving us some background

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on yourself.
And on true pill a Constantine,

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thanks for, thanks for having me
on today.

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Well, I've been doing startups
for for a long time now, you're

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going to age me in this episode.
I've been doing it for about 13

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years or so.
The last company, I started was

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in 2009.
And I sold that business to

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LinkedIn.
I spent about four years at

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LinkedIn, a different product,
and Engineering roles.

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And so my background is actually
not in health care at all.

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But even before I got into
startups, I was a mechanical

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engineer in college.
I would say a mechanical

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engineer turned software
engineer.

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Once I got to the berry, I
started to realize that this was

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in 2008 2009 timeframe where
there weren't as many Hardware

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engineering jobs and mechanical
engineering jobs specifically,

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so it was either software or
nothing and so had to couldn't

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go.
Back to college at that point.

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My dad wasn't going to pay for
another degree.

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So just quickly learned how to
build some of the basics from a

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development standpoint and ended
up starting my first company.

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And after selling to LinkedIn,
istent, I stayed for several

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years and around, 2014/2015 made
the decision to leave to go back

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to the drawing board.
Again at that point I didn't

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really know what I want to do
next.

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All I knew was I wanted to start
a company again and along the

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way I spent Time, exploring
different areas in different

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spaces.
And that's when I met Omar, my

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eventual, co-founder and true
pill.

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And we formed an initial thesis
of the company, which was what

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would it look like to build
Pharmacy infrastructure and Omar

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is a pharmacist by training.
And so, when you put a software

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engineer and a pharmacist in a
room, I guess maybe that's how

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you get true, pillow born and we
set out to build Pharmacy

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infrastructure low 2016, that's
perfect.

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Alright so let's first talk
about About your experience with

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LinkedIn and then you hopping
off of LinkedIn which has quite

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interesting.
So, you spent their, you said

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four years.
When was the moment when you're

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like, you know what I'm done
here.

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I'm going to go ahead and fund
or create my own company.

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When was that moments?
What what triggered you I think

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as a Founder, you always have
that underlying itch.

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You just don't know when you
kind of have to scratch it and I

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had a good run at LinkedIn and
had several ups and downs trying

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to figure out where the company
that I sold would live within

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the ecosystem.
And finally, we got to the right

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kind of final resting place for
the asset.

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And that was about three and a
half years into my journey at

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the company and it seemed like a
good time to sort of end that

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chapter and move on to the next
next Journey, which was

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eventually true pill.
But even before troop, it was

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about a year of banging your
head up against the wall.

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Thinking about the right idea.
I don't, I don't recommend this

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to other folks and for others
that are still thinking about

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what they might do.
I recommend going back to the

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basics of finding a good
problem, if you look at it,

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Everything from what you read
online in terms of how to find

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the right startup idea, I think
we got very fortunate and lucky

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that we stumbled into the right
problem and we were also the

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right team, but sometimes
looking for a problem isn't

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always the best way to go.
It just it just worked out for

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us in our case 100%.
So um let's not focus on find

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the problem and instead focus on
finding the co-founder so you

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said that you just briefly
mentioned that you ran into him.

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Are some how can you tell us how
exactly you met your co-founder

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and how do You realize that, you
know, that's the right

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co-founder for you.
Was it just based on the skill

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set was it because you've known
him for x amount of time?

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Or what was what made you think
that that's the right

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co-founder.
Yeah.

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Believe it or not.
This was a cold LinkedIn email

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that I sent Omar back in
sometime in 2015 and I was doing

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Explorations around Pharmacy
that week.

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It was probably the space of the
month or space of the week that

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I was researching and I look for
start-up founder and Pharmacists

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and Omar's.
His name was the first one that

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came up and I think it's
headline at the time was startup

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enthusiasts and Pharmacists.
And so he was the top list on

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LinkedIn.
You happen to be in the Bay

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Area.
I think it was traveling at the

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UK at the time and I just sent
over some questions and he

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responded back right away.
And after several weeks we kept

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going back and forth on LinkedIn
with more and more questions and

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thoughts.
And finally, we said, well,

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sounds like you want to do
something the space.

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Why don't we get together?
And we met up in person and two,

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three, four, five months and we
were still spending time.

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Talking about the space and
trying to understand what the

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starting or entry point might
be.

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And so we actually met for the
first time before we started

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true pill.
And I think I would recommend

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knowing your co-founder for as a
long, a time as possible or

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going into a relationship.
But in our case, you know, maybe

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I hit the lottery and we found
each other at the right time and

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right moments in our career to
start the company and it's

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worked out.
Well for now, we've been working

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together for five years.
Nice.

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That is a great story.
And yeah I mean I've seen before

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Any storms that were started
like that and then they fell

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apart.
Just because the co-founders

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just weren't as lucky as you
got.

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So, do you have any advice to
those Founders who don't yet?

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Have a co-founder most likely,
they know that they just

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absolutely have to have a
co-founder because going through

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this alone is just a little bit
too hard.

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So and you recommend
recommendations on looking for a

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co-founder and testing out.
If that's an actual good match

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or not, I would say, definitely
think about aligning on some of

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the value side of things,
ultimately, you're going to pick

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someone that's smart.
And hopefully compliments you

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and has the right skill set for
the founding team but I can't

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understand how important those
values are.

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And sometimes you can't sit
there and ask that person.

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What are your values in life or
your cultural values?

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That's not really how it works.
It's more of a Vibe than I

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think.
For Omar on myself, we were sort

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of the right or similar stages
in our life.

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We were in our early 30s.
Omar had a kid that was just

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born of six months old.
And for us, we certainly my wife

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and I wanted to have a family so
we were at similar life stages

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from a An Audi standpoint.
I think we we gelled and I think

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that Vici gives you don't need
to find a best friend.

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Co-founder is not a best friend
that you want to hang out with

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all the time and and we've had a
great business and working

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relationship and we don't have
to see each other outside of

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work to socialize and that's
been our relationship and it's

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worked really well for us.
So so my advice is definitely

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look at the value side of
things.

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Start to anticipate how you
might address conflict because

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you never can simulate conflict
and you have to get a sense of

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well, as your Under going to be
level-headed and pragmatic and

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rational, as you go through
different disputes and different

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challenges through the business.
And some of it is a calculated

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risk in a calculated guess and
in some cases, it works out and

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then sometimes it doesn't.
So it's a cross off.

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All the obvious, things are
finding the right complementary,

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co-founder but certainly look at
the values and how you guys

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gelled together and a lot of it
is chemistry.

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And just a feeling and a Vibe
time resent that says gives it

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gets honestly you did.
There is no Over before this

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one, unfortunately.
So now let's move on and talk

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about the subject.
That doesn't have a silver

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bullet either but it's at least
more calculated.

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So let's talk about fundraising
and specifically your post ycc

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drowned.
So I forgot to mention the

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beginning of the episode that
true people actually did go

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through Y combinator and
afterwards.

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They raise their seed round.
So said, can you tell us a

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little more about that sit
around and especially how did

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you manage to get into?
I see what stage were you in

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while you were getting into the
Y combinator, That's right.

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We were part of this summer 17,
2017 program and not unlike many

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other companies.
We were a second time.

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Why see?
Applicant we weren't accepted

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the first time.
Our traction wasn't really there

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and we applied the second time
and got in.

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And really the main difference
between application was just

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more traction.
I think YC is getting a lot

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better at.
They can wait and see when you

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kind of follow through on what
you say, you're going to do on

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the first application,
especially when you're just

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getting started.
And for us, we bootstrapped The

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company for about a year for
that first year Omar was still

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working nights and weekends at
CVS.

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I had left LinkedIn so I was
kind of full time working on the

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startup but I was like, writing
code that nobody was using and

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it wasn't really useful because
we didn't have anything to build

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really.
And so you're kind of just going

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through the motions of starting
the company, while waiting for

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your Pharmacy board approval.
And so once we got our Pharmacy

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board approval then we were in
business and we started filling

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prescriptions and going through
the model that we were setting

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out to do in the market and And
we weren't actively thinking

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about fundraising but we came to
this moment of.

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Why don't we apply to YC?
There was the summer session

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opened up again or we were
thinking about in the winter we

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applied and then we didn't get
in and then in the summer is it

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okay?
Well, we have more traction now,

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why don't we just try again?
And we got accepted that time

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and joined and I think one of
the best things about why I see

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is it's really a forcing
function to start thinking about

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fundraising or put that on the
Forefront or accelerate that.

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And I don't think there are many
companies.

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That join YC with the mindset of
we're not going to fund raiser.

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We don't need to fundraise.
And so for us it was well, how

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do we set ourselves to succeed
going through the fundraising

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process and about a month into
YC?

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We raised money from initialized
capital and Gary tan, somebody

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who had known for many years
even prior to wisely, use the

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first call I made.
After we got in to say, hey

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Gary, we got into YC.
What do we do now?

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And he said, once you come into
my office and eventually made

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the first bent into the company,
and we went on, Ooh YC to raise

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an additional two point four
million dollars in our seed

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round.
That's kind of how it happened.

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And we went through the entire
demo day process and prepped,

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our fundraising pretty quickly
thereafter, a little lie.

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That's one of the major perks of
YC, usually every single company

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closes their seed round after
graduating, from why see in a

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few weeks, which is absolutely
epic and I love it.

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So, looking back at that round.
I've heard few Founders complain

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about, you know, I wish I did
that.

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Oh, I wish I took.
Investors in.

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Oh I wish I increased the
minimum check.

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Mounted were accepting and so on
so forth.

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So looking back at that post y
combinator, see ground every

220
00:10:38,800 --> 00:10:41,000
worse.
Do you think you made any major

221
00:10:41,000 --> 00:10:42,900
mistakes that you wish you have
changed now?

222
00:10:43,800 --> 00:10:46,600
Yeah, that's a great question.
I think YC is great.

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00:10:46,600 --> 00:10:49,400
As I mentioned as a forcing
function to get prepped up for

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fundraising but I think one of
the things that forever to pick

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00:10:53,100 --> 00:10:55,400
on one regret is you don't
really get the time to start

226
00:10:55,400 --> 00:10:57,000
thinking about.
Well who do you want in your

227
00:10:57,000 --> 00:10:58,000
out?
Who do you not want in your

228
00:10:58,000 --> 00:10:59,400
round?
What's the right composition

229
00:10:59,500 --> 00:11:02,600
Ian, what's the right dilution?
Because you kind of go as

230
00:11:02,600 --> 00:11:03,900
quickly as possible to wrap it
up.

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I think, while we ended up on
the positive side, in terms of

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dilution, I believe it or not.
If I saw certain folks on our

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cap table walk by me on the
street, I might not even

234
00:11:13,700 --> 00:11:16,400
recognize them today.
And that's that's unfortunate

235
00:11:16,500 --> 00:11:18,900
because they invest and you
never hear from them again.

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But on the flip side, I would
say an investor that writes you

237
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a check and then disappears is
is probably better than a metal

238
00:11:24,800 --> 00:11:27,100
some investor.
And so it's a little bit of a

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00:11:27,108 --> 00:11:29,100
double-edged sword.
But if I were to say one thing,

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we would go I can do
differently, is we didn't have

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the foresight or the thinking
around doing a friends and

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family around and especially
something, you can never go back

243
00:11:38,500 --> 00:11:41,100
and redo, I always recommend not
a found, it's just just create a

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friends and family.
Allocation, these are not

245
00:11:43,400 --> 00:11:45,100
necessary.
Folks are trying to make money

246
00:11:45,100 --> 00:11:47,700
off your startup and it's just
folks that want to be

247
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well-wishers and supportive of
the journey and I always may be

248
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thought of it as well.
I don't want to take their money

249
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if we're going to lose it, I
don't feel good about it but in

250
00:11:55,000 --> 00:11:59,000
retrospect we ended up doing a
friends-and-family allocation

251
00:11:59,000 --> 00:12:00,600
much.
Later in the company's history

252
00:12:00,600 --> 00:12:03,900
but I wish we'd done it from the
beginning and it's just a small

253
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part of the process, you can do
it very easily.

254
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Now with convertible notes and
make sure that those that do

255
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want to support you.
Not it's not an obligation that

256
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somebody has to invest because
they're your friend or family.

257
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I wouldn't set it up that way,
but for those that do want to

258
00:12:16,000 --> 00:12:19,700
participate and take a chance on
you, I think that's what I would

259
00:12:19,700 --> 00:12:22,100
go back and do differently.
Is is make sure we set aside

260
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some friends and family part of
the fundraising versus folks

261
00:12:26,200 --> 00:12:30,700
that today I might not even
recognize the Very interesting

262
00:12:30,700 --> 00:12:33,800
ads the first time in my entire
life that I hear this kind of

263
00:12:33,800 --> 00:12:35,500
advice.
So let's drill down on that a

264
00:12:35,508 --> 00:12:38,000
little bit more friends and
family around.

265
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That is very rare, that someone
raises friends and family around

266
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after the see ground, why
exactly did you decide to do

267
00:12:44,600 --> 00:12:46,200
that?
Was it just, you know, you felt

268
00:12:46,200 --> 00:12:49,300
that trippi was doing great.
You kind of wanted to have more

269
00:12:49,300 --> 00:12:52,200
promoters of it or true
supporters and you're like, you

270
00:12:52,208 --> 00:12:54,700
know what, I'm pretty confident.
We're not gonna lose money on

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00:12:54,700 --> 00:12:57,900
this, so I'll open up small
round for my actual friends and

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00:12:57,900 --> 00:13:00,700
family was that That's, is that
how it went?

273
00:13:00,700 --> 00:13:03,100
Or was it mostly there was
certainly a little bit of

274
00:13:03,100 --> 00:13:05,700
pressure relieved on.
I don't think it's ever.

275
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We won't lose your money, we're
still a venture company that's

276
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always a possibility, but I
think after folks kept kind of

277
00:13:11,800 --> 00:13:14,200
chiming on hey, why didn't you
let me into the seed round or

278
00:13:14,200 --> 00:13:15,900
hey are you ever going to do a
friends and family?

279
00:13:15,900 --> 00:13:18,800
Allocation.
It's really more of a testament

280
00:13:18,800 --> 00:13:20,500
to just wanting to support you
as a Founder.

281
00:13:20,500 --> 00:13:22,400
They might not even know
anything about the business.

282
00:13:22,400 --> 00:13:24,400
They might not care about the
business but they want to

283
00:13:24,400 --> 00:13:27,500
support you as a founder.
And a lot of times that's

284
00:13:27,500 --> 00:13:31,100
genuine and I think I see that
all across the In valley of just

285
00:13:31,100 --> 00:13:33,500
wanting to support your founder
friends and your friends that

286
00:13:33,500 --> 00:13:35,100
are going on this startup
journey.

287
00:13:35,600 --> 00:13:38,700
And I think since we missed that
boat in the early days we got a

288
00:13:38,700 --> 00:13:42,600
chance to create a small
allocation I think was that our

289
00:13:42,600 --> 00:13:47,100
Series be and I think Angel list
also now makes it really easy to

290
00:13:47,100 --> 00:13:49,600
set up a Syndicate to do this
with a vehicle because you also

291
00:13:49,600 --> 00:13:53,300
don't want to necessarily have a
ton of small check spread out

292
00:13:53,300 --> 00:13:56,600
across your cap table.
So now the actual vehicles and

293
00:13:56,600 --> 00:14:00,100
instrument to make this easy to
do, it's really A no-brainer,

294
00:14:00,100 --> 00:14:02,300
whether you want to set up a
separate SPV or go through an

295
00:14:02,300 --> 00:14:06,200
angel list and and pull together
all your even 5, 10, 25 K

296
00:14:06,200 --> 00:14:07,700
checks.
From people that want to support

297
00:14:07,700 --> 00:14:11,000
you, maybe in the early days,
that seems like a little bit

298
00:14:11,300 --> 00:14:14,300
burdensome to take a 5k check
and manage it on the cap table.

299
00:14:14,300 --> 00:14:17,500
But today it's a lot easier to
do that and we get it.

300
00:14:17,500 --> 00:14:21,700
We got a chance to do that in a
small way at our Series be so

301
00:14:21,700 --> 00:14:24,300
Angeles is genius invention.
People who work there are

302
00:14:24,300 --> 00:14:27,300
geniuses the things that they
invent are absolute great.

303
00:14:27,300 --> 00:14:29,800
So yes, if you want to do
friends and family, Definitely

304
00:14:29,800 --> 00:14:33,000
put together in a Syndicate, it
costs, very little, I forgot the

305
00:14:33,008 --> 00:14:36,000
exact percentage but you're not
going to lose much money on

306
00:14:36,000 --> 00:14:38,900
Angel list by raising friends
and family.

307
00:14:38,900 --> 00:14:41,300
And yes, it can be wonderful
eventually.

308
00:14:41,300 --> 00:14:45,200
Those people can be really
useful mentors with some of

309
00:14:45,200 --> 00:14:46,100
those folks.
Still.

310
00:14:46,100 --> 00:14:49,100
Today, Constantine are the some
of the, the loudest advocates

311
00:14:49,100 --> 00:14:50,500
for us.
Yeah, champions of us, they

312
00:14:50,500 --> 00:14:52,900
become your biggest cheerleader.
So it's not just your board,

313
00:14:52,900 --> 00:14:56,200
that's cheerleading.
It's anyone that wrote a 5k

314
00:14:56,200 --> 00:14:59,300
check or 25k to, they become
your loudest.

315
00:14:59,500 --> 00:15:02,000
Supporters and I think that's
really important.

316
00:15:02,000 --> 00:15:04,700
Sometimes individual angels, and
your friends and family that

317
00:15:04,700 --> 00:15:08,500
support you, they tend to play
an outsized role in how much

318
00:15:08,500 --> 00:15:12,100
they support you relative to
even a million dollar check from

319
00:15:12,100 --> 00:15:14,900
a VC where you're one of many
bets that they're making

320
00:15:15,300 --> 00:15:18,000
absolutely having this one
person, you know, continuously

321
00:15:18,000 --> 00:15:21,500
commenting on your updates and
stuff like that does just as

322
00:15:21,500 --> 00:15:24,300
feels nice.
We at this podcast as of, yeah,

323
00:15:24,300 --> 00:15:27,000
we all need some of that, right?
Exactly.

324
00:15:27,000 --> 00:15:30,100
It just keeps you go, you know,
you're like, oh, Known this guy

325
00:15:30,100 --> 00:15:32,200
for two years.
We've never met in person, but

326
00:15:32,200 --> 00:15:35,400
I've known him for two years.
He has been supporting us for

327
00:15:35,700 --> 00:15:38,000
all this time.
So yes, having such supporters

328
00:15:38,000 --> 00:15:41,700
is just amazing.
So now, let's jump from the

329
00:15:41,700 --> 00:15:44,800
friends and family around to
your current series D round

330
00:15:44,800 --> 00:15:50,100
those are pretty rare even for
the fundraising Radio podcast.

331
00:15:50,300 --> 00:15:52,200
So, let's talk about how you got
there.

332
00:15:53,100 --> 00:15:56,100
Can you tell us just briefly
brief overview of that.

333
00:15:56,100 --> 00:15:58,700
Rounded, you've just raised over
142 million dollars.

334
00:15:59,700 --> 00:16:05,000
Sure, we just raised a series D
of 142 million dollars, and we

335
00:16:05,100 --> 00:16:07,900
raise that in relatively short
period time where now are

336
00:16:07,900 --> 00:16:09,800
completing our fifth year of
operating.

337
00:16:09,800 --> 00:16:13,200
And I think for us our
philosophy has always been

338
00:16:13,200 --> 00:16:16,800
around fundraising trying to
find as best you can like the

339
00:16:16,800 --> 00:16:20,100
right inflection point in the
business and whenever we've

340
00:16:20,100 --> 00:16:23,500
looked at our different rounds
of fundraising it's never been

341
00:16:23,500 --> 00:16:27,600
about, we have 12 months of
Runway left or 18 months of

342
00:16:27,600 --> 00:16:28,800
Runway.
We need to start thinking about

343
00:16:28,800 --> 00:16:30,700
fundraising It's always been
about.

344
00:16:30,800 --> 00:16:33,400
Let's see to the best of our
ability, at least two time the

345
00:16:33,400 --> 00:16:35,800
right inflection point.
And for our series, a, it was

346
00:16:35,800 --> 00:16:39,000
about we had proven some initial
product Market fit.

347
00:16:39,000 --> 00:16:42,300
Now we have to scale to 50
states and build more capacity

348
00:16:42,300 --> 00:16:45,500
across multiple facilities in
the country at our Series.

349
00:16:45,500 --> 00:16:49,000
Be, it was about expanding from
One customer segment and now

350
00:16:49,000 --> 00:16:52,500
service payers or a broader
customer segments and get deeper

351
00:16:52,500 --> 00:16:55,500
into Healthcare and and expand a
business unit as well.

352
00:16:55,500 --> 00:16:58,100
We were just Pharmacy when we
started and we expanded from

353
00:16:58,100 --> 00:17:01,100
Pharmacy to Telehealth.
With, and by the time we got to

354
00:17:01,100 --> 00:17:04,200
our series, see it was a
continuation of that story

355
00:17:04,200 --> 00:17:07,500
wanted to do more in the, in the
deeper Healthcare Market,

356
00:17:07,500 --> 00:17:10,599
working with more customer
segments, and continuing to

357
00:17:10,599 --> 00:17:13,500
expand the business footprint of
not just Telehealth.

358
00:17:13,500 --> 00:17:16,200
But now adding on our
Diagnostics business unit and

359
00:17:16,200 --> 00:17:20,599
then come full circle to our
series D, it was now, okay, we

360
00:17:20,599 --> 00:17:24,099
are seeing the repeatability, we
are clearly in the growth side

361
00:17:24,099 --> 00:17:26,900
of the business, I think you're
by the time you get to the

362
00:17:26,900 --> 00:17:29,300
series D, hopefully, you're well
past product Market fit.

363
00:17:29,500 --> 00:17:31,600
At least for a, a
revenue-generating type of

364
00:17:31,600 --> 00:17:36,100
company and you're on some some
spectrum of that growth story

365
00:17:36,100 --> 00:17:39,200
and every company needs to get
to different stages or types of

366
00:17:39,200 --> 00:17:41,600
repeatability.
And for us, it's about trying to

367
00:17:41,600 --> 00:17:44,500
find out what are those levels
of repeatability for our

368
00:17:44,500 --> 00:17:47,800
business at this series D.
And I think a VC once put it

369
00:17:47,800 --> 00:17:51,500
best for me said at the stage
when you get to a series D, you

370
00:17:51,500 --> 00:17:55,100
want to feel like you're putting
a dollar into a vending machine

371
00:17:55,100 --> 00:17:57,900
and you're getting two dollars
out and so how does every

372
00:17:57,900 --> 00:17:59,300
business start to operate that
way?

373
00:17:59,400 --> 00:18:01,100
At the series D.
Well, every business is

374
00:18:01,100 --> 00:18:03,800
different, very different.
Our business is very complex.

375
00:18:03,800 --> 00:18:07,000
So we need to understand what
those motions and mechanics of

376
00:18:07,000 --> 00:18:11,700
repeatability look like for us.
Hmm, so let's talk about

377
00:18:11,700 --> 00:18:14,400
durability a little bit.
That is a common thing for

378
00:18:14,400 --> 00:18:16,900
earlier stages.
And usually when founders get to

379
00:18:16,900 --> 00:18:19,100
that stage, they get
comfortable.

380
00:18:19,600 --> 00:18:21,500
There is a certain level of
predictability.

381
00:18:21,500 --> 00:18:23,400
It's not as much of a star by
anymore.

382
00:18:23,400 --> 00:18:27,400
And in that these Founders get
sometimes creative with their

383
00:18:27,400 --> 00:18:31,400
fundraising and starting Debt
financing start working with

384
00:18:31,400 --> 00:18:34,700
banks and so on and so forth.
Have you started doing that yet?

385
00:18:34,700 --> 00:18:36,600
Or do you just stick with pure
VC money?

386
00:18:37,400 --> 00:18:40,100
I think we've stayed pretty
traditional in terms of equity

387
00:18:40,100 --> 00:18:42,000
Capital, but certainly, when you
look at our data, the

388
00:18:42,000 --> 00:18:44,300
fundamentals of our business, we
spent a lot of money on

389
00:18:44,300 --> 00:18:46,800
inventory whether that's
Diagnostics or Pharmacy

390
00:18:46,800 --> 00:18:48,800
products.
And so, we have your normal

391
00:18:48,800 --> 00:18:51,900
operating lines of credit which
now are pretty common vehicles

392
00:18:51,900 --> 00:18:55,300
and managing your cash flow
especially when you're dealing

393
00:18:55,300 --> 00:18:57,600
with a high inventory costs in
your business.

394
00:18:57,600 --> 00:18:59,300
And so we've certainly had
credit lines.

395
00:18:59,400 --> 00:19:01,100
And various vehicles of that
sort.

396
00:19:01,100 --> 00:19:04,300
We've never raised debt but our
credit line is now the rates on

397
00:19:04,300 --> 00:19:07,900
credit lines are quite effective
that it can you can put your

398
00:19:07,900 --> 00:19:10,900
money to work that way.
And other than that, we've been

399
00:19:10,900 --> 00:19:15,000
fairly straightforward on our
Equity financing as an approach

400
00:19:15,000 --> 00:19:19,800
for capitalizing our company.
Hmm, one last question that I

401
00:19:19,808 --> 00:19:23,700
forgot to ask you is actually
about your inflection points as

402
00:19:23,700 --> 00:19:26,100
you just curbed up.
So you said that you tried to

403
00:19:26,100 --> 00:19:31,100
time your new rounds based on
you or you know, You tragic

404
00:19:31,100 --> 00:19:34,100
trajector, check Therese.
I was struggling with that word

405
00:19:35,300 --> 00:19:39,500
for the company and I think you
mentioned, our Prince recalled

406
00:19:39,500 --> 00:19:42,900
that you have recently expanded
into the Diagnostics field.

407
00:19:42,900 --> 00:19:45,000
Do you raise money for that
expansion?

408
00:19:45,000 --> 00:19:48,500
Specifically or was it just, you
know, part of one of the

409
00:19:48,500 --> 00:19:50,000
inflection points of the
company?

410
00:19:50,600 --> 00:19:52,600
Yeah, it was one of the main
inflection points for the

411
00:19:52,600 --> 00:19:55,500
company that led us to raising.
We actually raised twice during

412
00:19:55,500 --> 00:19:58,200
the pandemic, which oh, it was
uncommon.

413
00:19:58,200 --> 00:20:00,400
We raised in the early.
Part of the pandemic.

414
00:20:00,400 --> 00:20:02,700
And then in September of the
pandemic year, we raised our

415
00:20:02,700 --> 00:20:04,900
series C.
So, our B and C was actually

416
00:20:05,400 --> 00:20:09,200
quite closely timed.
And I think that that speaks to

417
00:20:09,200 --> 00:20:13,000
we were we were at the right
time and place for building the

418
00:20:13,000 --> 00:20:15,100
type of company.
We were through the pandemic.

419
00:20:15,100 --> 00:20:17,800
It's we were talking about
virtual Healthcare, we were

420
00:20:17,800 --> 00:20:20,500
talking about infrastructure to
move to Telehealth for many

421
00:20:20,500 --> 00:20:22,700
years, leading up to the
pandemic and then all of a

422
00:20:22,700 --> 00:20:25,500
sudden, the pandemic hits and
it's nothing you can ever plan

423
00:20:25,500 --> 00:20:27,800
for.
And it's kind of, its kind of

424
00:20:27,800 --> 00:20:29,900
your i-told-you-so moment.
This, what we've Talking about

425
00:20:29,900 --> 00:20:32,100
for a while and you see ya.
Now, the pandemics here and

426
00:20:32,100 --> 00:20:35,600
everyone needs this type of
infrastructure and so that gave

427
00:20:35,600 --> 00:20:38,300
us some wind in our sails to go
back to the market to raise and

428
00:20:38,300 --> 00:20:39,800
continue to grow on our
ambition.

429
00:20:39,800 --> 00:20:43,000
But I think this is probably
pretty common for many Founders

430
00:20:43,000 --> 00:20:46,900
as you get to every year of
operating and continue to maybe

431
00:20:46,900 --> 00:20:50,200
hit your goals and grow in your
business, your Ambitions get a

432
00:20:50,208 --> 00:20:52,600
little bigger and you start
thinking about what else can we

433
00:20:52,608 --> 00:20:54,400
do, how else can we continue to
grow?

434
00:20:54,400 --> 00:20:56,900
And it's hard.
Once your Revenue numbers, get

435
00:20:56,900 --> 00:21:00,600
larger and bigger.
Compounded growth on a larger

436
00:21:00,600 --> 00:21:02,200
base gets harder and harder each
year.

437
00:21:02,200 --> 00:21:04,700
So you need to continually start
thinking about how to reinvent

438
00:21:04,700 --> 00:21:07,900
yourself each year and now start
thinking about well what's to

439
00:21:07,900 --> 00:21:10,600
come to fuel the growth two
years from now or three years

440
00:21:10,600 --> 00:21:12,600
from now?
And in the first couple of years

441
00:21:12,600 --> 00:21:14,600
of your business, you're just
trying to stay alive from

442
00:21:14,600 --> 00:21:17,800
quarter to quarter and keep
growing as you as you continue

443
00:21:17,800 --> 00:21:19,500
to call.
You still have a mind for.

444
00:21:19,500 --> 00:21:21,000
Okay, what could go wrong in the
business?

445
00:21:21,000 --> 00:21:24,000
How do you D risk?
That becomes your primary job

446
00:21:24,000 --> 00:21:26,900
function as a Founder is D?
Risking the business but then

447
00:21:27,300 --> 00:21:30,500
trying to set yourself up For
future growth, maybe two, three

448
00:21:30,500 --> 00:21:33,100
years out into the future.
Absolutely.

449
00:21:33,100 --> 00:21:34,900
And that's, that's the fun part
of the growth.

450
00:21:34,900 --> 00:21:37,700
And also not fun part of the
growth because the levels of

451
00:21:37,700 --> 00:21:41,200
anxiety still Skyrocket as they
were in the beginning.

452
00:21:41,800 --> 00:21:43,000
So let's talk about the
beginning.

453
00:21:43,000 --> 00:21:46,400
Just one more question before we
jump off to the very last

454
00:21:46,400 --> 00:21:49,300
question of today's episode, the
majority of our listeners are

455
00:21:49,400 --> 00:21:53,300
early, see founder.
So looking back at your

456
00:21:53,500 --> 00:21:56,100
experience of building, your
previous company, that you

457
00:21:56,108 --> 00:21:59,000
eventually sold to LinkedIn and
looking at the True pill.

458
00:21:59,100 --> 00:22:02,000
Do you have any advice for those
people who are currently at

459
00:22:02,000 --> 00:22:04,600
their precede stages?
Sledge seed stages?

460
00:22:06,100 --> 00:22:10,600
For sure, I think I'm a big
believer in founder market fit.

461
00:22:10,600 --> 00:22:13,400
I think a lot of folks, talk
about product Market fit, and

462
00:22:13,400 --> 00:22:15,400
how to achieve product Market
fit.

463
00:22:15,800 --> 00:22:18,900
But for us, it was about, having
the right founding team to build

464
00:22:18,900 --> 00:22:20,000
this business.
I still look back.

465
00:22:20,000 --> 00:22:22,500
Now, if I were to try to go back
five years in time, and

466
00:22:22,500 --> 00:22:24,400
hand-picked to better, Founders
to build this.

467
00:22:24,400 --> 00:22:27,000
I'm sure you could find them but
where the odds that you can put

468
00:22:27,000 --> 00:22:29,700
them in the same room together
in the same area, the same stage

469
00:22:29,700 --> 00:22:32,400
in their life and the same
ambition to want a big build.

470
00:22:32,400 --> 00:22:36,800
A very interesting company in
Eventually became a broader

471
00:22:36,800 --> 00:22:39,500
industry Trend around
Telehealth, or virtual care.

472
00:22:40,000 --> 00:22:42,400
It's hard to hard to do.
So I'm a big believer in the

473
00:22:42,400 --> 00:22:45,700
Serendipity of Silicon Valley
and the way startup startups,

474
00:22:45,700 --> 00:22:48,700
get started in general.
But at the same time, you look

475
00:22:48,700 --> 00:22:52,400
at our founding skills, we had
everything in our founding team

476
00:22:52,400 --> 00:22:53,700
to build everything from setting
up.

477
00:22:53,700 --> 00:22:56,700
Pharmacies running the pharmacy
to building all the technology

478
00:22:56,700 --> 00:23:00,000
assets and infrastructure.
And so my advice always is, make

479
00:23:00,000 --> 00:23:02,200
sure you have.
It's a simple concept.

480
00:23:02,200 --> 00:23:04,800
You have all the skills on your
founding team.

481
00:23:05,100 --> 00:23:07,500
To build your first version of
your product and hopefully first

482
00:23:07,500 --> 00:23:09,100
several versions of your
product.

483
00:23:09,100 --> 00:23:11,700
Because as soon as you have a
hole there, I can guarantee you

484
00:23:11,700 --> 00:23:15,800
that the capital efficiency of
your startup will be very

485
00:23:15,800 --> 00:23:17,500
different.
You'll you'll see teams that

486
00:23:17,500 --> 00:23:20,800
maybe get started without Tech
Talent on the team and where is

487
00:23:20,800 --> 00:23:22,600
their.
Number one drainage of resources

488
00:23:22,600 --> 00:23:25,500
goes to paying for a development
shop or development team to

489
00:23:25,500 --> 00:23:27,600
build it.
And in the early days, when

490
00:23:27,600 --> 00:23:32,000
you're trying to reach this,
This promised product Market fit

491
00:23:32,000 --> 00:23:34,200
in this elusive concept of
product Market.

492
00:23:34,200 --> 00:23:37,500
Fit, you want to make sure you
can stretch your capital for as

493
00:23:37,500 --> 00:23:39,800
long as possible.
And the best way to do that is

494
00:23:39,800 --> 00:23:43,400
have all the skills in your team
to build your first versions of

495
00:23:43,400 --> 00:23:45,300
their product.
And I think that's something

496
00:23:45,300 --> 00:23:47,800
that I would recommend.
Everyone think about, are you

497
00:23:47,800 --> 00:23:49,500
not only the right team to build
this?

498
00:23:49,500 --> 00:23:51,000
Are there any gaps on the
founding team?

499
00:23:51,000 --> 00:23:53,800
And it might be okay where you
might need a third co-founders.

500
00:23:53,800 --> 00:23:56,300
Not a bad thing to have a third
cone founder that rounds out.

501
00:23:56,300 --> 00:23:59,400
The skill set on the team, but
certainly start thinking about

502
00:23:59,500 --> 00:24:02,500
about where those gaps are on
your founding team.

503
00:24:03,400 --> 00:24:06,800
Perfect.
That is a great advice and yet

504
00:24:06,800 --> 00:24:08,800
having sizable teams that can
cover.

505
00:24:09,100 --> 00:24:12,300
Most of the needs of this tarp
when it's building out, its MVP,

506
00:24:12,700 --> 00:24:17,200
definitely get called on this.
Optimistic positive note, let's

507
00:24:17,200 --> 00:24:19,800
move on to the very last
question of days episode, which

508
00:24:19,800 --> 00:24:22,800
is a call to action.
So Sid, once this episode is

509
00:24:22,800 --> 00:24:24,400
over, what do you want to listen
to do?

510
00:24:24,500 --> 00:24:30,000
Right, as soon as they hit stop
or pause or jump on The next

511
00:24:30,000 --> 00:24:31,700
episode would you want them to
do?

512
00:24:32,700 --> 00:24:34,600
Oh, that's a great question.
I mean, if you're looking to

513
00:24:34,600 --> 00:24:37,500
start a company, feel free to
reach out always happy to share

514
00:24:37,500 --> 00:24:39,600
advice and feedback.
And if you're not sure if you

515
00:24:39,600 --> 00:24:42,400
want to start a company yet,
then I've always been an

516
00:24:42,400 --> 00:24:43,800
advocate for the best way to
learn.

517
00:24:43,800 --> 00:24:46,100
Whether you want to start a
company is come join, another

518
00:24:46,100 --> 00:24:49,000
early stage startup or medium
stage startup, whatever you want

519
00:24:49,000 --> 00:24:52,000
to call it and if true pill and
Healthcare something that's

520
00:24:52,000 --> 00:24:54,300
interesting, definitely drop me
a line.

521
00:24:54,300 --> 00:24:57,600
I'm on Twitter at Sid
viswanathan or on email, sit a

522
00:24:57,600 --> 00:24:59,700
true pill.com.
So we'd love to chat with You.

523
00:24:59,700 --> 00:25:03,100
And if Health Care is at all in
your future, in terms of wanting

524
00:25:03,100 --> 00:25:06,200
to maybe even start a company
and Health Care definitely reach

525
00:25:06,200 --> 00:25:09,600
out because I'm invested in
seeing Healthcare Tech and the

526
00:25:09,600 --> 00:25:14,900
broader ecosystem.
Continue to grow a lovely.

527
00:25:14,900 --> 00:25:18,000
Perfect.
On this notes, my call to action

528
00:25:18,000 --> 00:25:20,600
is as usually extremely simple.
Check out the description fits

529
00:25:20,600 --> 00:25:22,600
episodes.
I'll include sins LinkedIn.

530
00:25:22,600 --> 00:25:25,600
I'll include his email that he
just said, how are you forgot

531
00:25:25,600 --> 00:25:27,600
it?
For people who have memories as

532
00:25:27,600 --> 00:25:29,400
short as mine is going to be all
in?

533
00:25:29,600 --> 00:25:33,000
The description of this episode
and also include a few links to

534
00:25:33,000 --> 00:25:36,200
troop Bill and of course
Shameless personal plugging off.

535
00:25:36,200 --> 00:25:41,100
Our newly developed course on
reaching out to investors and as

536
00:25:41,100 --> 00:25:42,500
usually have a good day.